Staples Center is getting a new name for Christmas: Crypto.com Arena, the Los Angeles Times reported.
The downtown Los venue — home of the Lakers, Clippers, Kings and Sparks — will wear the new name for 20 years under a deal between the Singapore cryptocurrency exchange and AEG, the owner and operator of the arena, both parties announced.
Crypto.com paid more than $700 million for the naming rights, according to sources familiar with the terms, making it one of the biggest naming deals in sports history.
Read the full report: Los Angeles Times
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The post Goodbye, Staples Center. Hello, Crypto.com Arena: LA Times appeared first on Asia Financial.
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